Don’t swallow the hollow

Drawing the same things in the same way is good. You remember it easier. For example: Current-numbers are always filled. Forecast numbers are always hollow. Also works when it’s pretty small.

DeltaMaster
Source: DeltaMaster.

It is always better to use tricks to remember things. Filled means: already happened. Not filled means: almost there. Anything else is just confusing.

Beiersdorf
Source: Beiersdorf AG, annual report 2009.

The columns are also funny. Christmas candles. After a while, they thought so as well.

Beiersdorf
Source: Beiersdorf AG, annual report 2012.

Much better.